Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners
FDFRB4001A Mapping and Delivery Guide
Apply marketing principles to retail bakery
Version 1.0
Issue Date: May 2024
Qualification | - |
Unit of Competency | FDFRB4001A - Apply marketing principles to retail bakery |
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Description | This unit of competency covers the skills and knowledge required to examine marketplace influences on retail bakeries and determine strategies for promotion and marketing of retail bakery products. | ||
Employability Skills | This unit contains employability skills | ||
Learning Outcomes and Application | This unit applies to a retail bakery. It targets the skills of those responsible for the business success of the bakery and requires an examination of trends and influences on retail baking, local market conditions and the selection of promotional strategies for baking products and services in order to meet consumer needs and expectations. | ||
Duration and Setting | X weeks, nominally xx hours, delivered in a classroom/online/blended learning setting. |
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Prerequisites/co-requisites | Not applicable. | ||
Competency Field |
Development and validation strategy and guide for assessors and learners | Student Learning Resources | Handouts Activities |
Slides PPT |
Assessment 1 | Assessment 2 | Assessment 3 | Assessment 4 | |
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Elements of Competency | Performance Criteria | |||||||
Element: Analyse marketing goals and influences |
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Element: Analyse market conditions |
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Element: Confirm and price product and service range |
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Element: Determine presentation for retail bakery |
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Element: Determine packaging and presentation of bakery products |
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Element: Determine promotional mix for bakery products |
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